Video Of The Week - Social Experiment Tests The Kindness Of Londoners


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Photo Credit: Action Productions

How do Londoners react when they see a stranger in distress? Do they ignore the person's plight or rush to help? That is what the folks at Action Productions, a newly established ethically driven creative agency recently tested on the streets of the bustling city.

Photo Credit: Action Productions

The social experiment that was recorded using hidden cameras involved three disparate scenarios. In one, an elderly lady with a cane contemplates how to climb a flight of stairs while lugging a heavy suitcase. In another, a tired subway passenger places a sign on his chest requesting fellow passengers to wake him when the train arrives at a certain station. The third is a classic case of a woman struggling with bags of groceries only to get one knocked down by a careless passerby. To the creative agency's delight, in all three cases, good Samaritans immediately came to the rescue. Each was a serenaded by an A Cappella choir.

Photo Credit: Action Productions

The results of the experiment may not come as a surprise for those that live in small towns with close-knit communities. However, they were in this case because the residents of large metropolitan cities like London have a reputation for being aloof and uncaring. Fortunately, that is not true, at least as far as Londoners go!


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  • baconTuesday, April 2, 2019 at 12:49 pm
    I wish people were like that everywere and not just in London.
    • potatoTuesday, April 2, 2019 at 9:07 am
      wow people are very nice
      • megacharizardxTuesday, April 2, 2019 at 6:25 am
        Those people are so nice!
        • HAMMY THE HAMERTuesday, April 2, 2019 at 6:21 am
          • amazingTuesday, April 2, 2019 at 6:20 am
            really nice
            • tiny catTuesday, April 17, 2018 at 10:01 am
              Lodeners are actully really kind \
              • B&RMonday, April 16, 2018 at 10:24 am
                we wish all people around the world would be that kind!!! #Kind ✌😊👌
                • coolMonday, April 16, 2018 at 10:13 am
                  i like so loved that video like yeah😑😐
                  • lovely ladyMonday, April 16, 2018 at 10:11 am
                    That just is sooooo heart warming😍😍😍
                    • amazingMonday, April 16, 2018 at 10:10 am
                      really nice