How Online Gaming Platform Roblox Is Helping Teenagers Become Millionaires

By

CCSS NAS-6 NCSS-7
Image credit: Roblox

With over 64 million monthly active players, up to 1 million of whom are logged on simultaneously during peak times, chances are you have heard of online game creation platform Roblox. Fans are probably also aware that all the games in the Lego-like virtual world are created by users, typically teens and young adults.

What is not as widely known is that the California-based company gives 30 percent of any revenues earned from the games to the creators. In 2017, Roblox paid out $30 million, $3 million of which went to one developer while two others received $2 million apiece. In 2018, the company has distributed an astounding $70 million to the most popular games created by members of its four-million-strong developer base.

Jailbreak is one of the most popular games on Roblox (Photo Credit: Roblox)

Among the biggest beneficiaries of the revenue-sharing policy is Alex Jafanz, the publisher of Jailbreak – a role-playing game where inmates escape from prison and run from the police. While the 19-year-old and his business partner have created several other games on Roblox, none have been as popular as Jailbreak. Just three days after its release on April 21, 2017, the addictive game boasted 75,000 concurrent players, the highest ever in a Roblox game. Within three weeks, Jailbreak reached 44 million place visits, making it the fastest-growing Roblox game ever in the company’s 14-year history!

Like a majority of the games on Roblox, Jailbreak is free to play. However, content creators can charge players for in-game items, paid with Roblox’s virtual currency, Robux, which can be earned or purchased with real money. Given Jailbreak’s phenomenal success, it is not surprising to hear that fans have purchased a substantial amount of Robux to spend on amenities, such as a stereo for their in-game car or a VIP card that provides special benefits.

While Jafanz will not reveal how much he has earned from the game in the last two years, he does say it is enough to pay for four years of college tuition at Duke University, where he is currently studying artificial intelligence. The young developer, who spends his spare time helping other game creators, attributes Jailbreak’s success to its ease of use, engaging gameplay, and free incentives, like vehicle skins and in-game credits, which motivate fans to return.

Miner’s Haven created by Andrew Bereza (Photo Credit: Roblox)

18-year-old New Jersey resident Andrew Bereza, the brains behind Miners Haven – a “tycoon” game that casts users as mining barons – has experienced similar success. Since its release in 2015, the game has been played millions of times and is still popular with the young Roblox audience. While Bereza has “lost track” of the amount of money he has made, the freshman at the University of Washington says it is enough to pay for his undergraduate education.

For those who do not like playing or developing games, there are other ways to make money on Roblox. 19-year-old Anne Shoemaker, 18-year-old Kacey Mathews, and 18-year-old Vivian Arellano are just a few of the many 3D artists or scriptwriters who get paid for helping programmers like Jafanz and Berenza with the user interface and character art for their games.

As to what inspired these young entrepreneurs to develop or design Roblox games? They are all former game players! So if you are a Roblox fan, you may be on the path to prosperity – provided you use your imagination and work hard, of course!

Resources: Buinessinsider.com, blog.roblox.com, cnn.com

Get the Workbook for this article!

Workbook contains: Article, Reading Comprehension, Critical Thinking Questions, Vocabulary in Context (+ answers), Multiple Choice Quiz (+ answers), Parts of Speech Quiz (+ answers), Vocabulary Game (+ answers)
Cite Article
4268 Comments
  • inky_monster
    inky_monsterMonday, May 4, 2020 at 8:50 am
    Roblox is a great platform and everyone who developed it is amazing i couldn't of been playing roblox without them
    • 4usa
      4usaSunday, May 3, 2020 at 9:33 am
      I like Roblox but the connection is so bad that I am always getting kicked off games!
      • shootingstars
        shootingstarsMonday, May 11, 2020 at 8:08 am
        The connection?.. It is your device or WiFi that causes you to get kicked off... I think. Correct me if I am wrong.
        • aniahthestrange
          aniahthestrangeMonday, May 4, 2020 at 12:26 pm
          That happen too much
        • mikitas26
          mikitas26Tuesday, April 28, 2020 at 9:49 am
          I like Roblox but it's not me favorite:)
          • jaylen777
            jaylen777Tuesday, April 28, 2020 at 5:41 am
            /i like roblox but i keep getting banned for no else and some how someone is on my other accounts i was mad then sad and now i got a new account
            • galaxy_fox12
              galaxy_fox12Saturday, May 2, 2020 at 8:36 am
              That also happens to me as well but not often. The first time I played roblox was during 2017 I haven’t played it for nine days and so I checked if my account was still there but I got banned. I have a lot of account but I have two accounts that has robux. It was overwhelming that I got new accounts each year. But now I’m in my other account with robux I wasn’t overwhelmed anymore.
              • animereina25
                animereina25Sunday, May 3, 2020 at 12:35 pm
                Yes! I totally understand. My friend who played roblox kept getting kicked out of her account, and even the games!
                • galaxy_fox12
                  galaxy_fox12Monday, May 4, 2020 at 4:27 am
                  My old iPad was terribly annoying Because it kept glitching me out of popular games like for example: Royal high, Adopt me, Dragons life, that’s all I know but it also doesn’t let me chat so I have to wait for about 20 seconds for the chat to appear and I mostly have to act aggressive over my iPad
                  • cutefurrygamer
                    cutefurrygamerSaturday, May 9, 2020 at 7:13 am
                    Yea it's really annoying
            • c01e
              c01eMonday, April 27, 2020 at 8:54 am
              Raring 4 Roblox!
              • g0d0fc00kies
                g0d0fc00kiesSunday, May 3, 2020 at 1:01 pm
                i still have 290 robux left
                • gamegirlx
                  gamegirlxSunday, May 3, 2020 at 11:36 pm
                  Why would people pay money for game money? There are a million more online games that don't require money, but, that is only my opinion.
                  • lolipoperz
                    lolipoperzSunday, May 17, 2020 at 6:49 am
                    The reasons people spend there money on video games like Roblox is because you can buy anything you want! It's so cool!😀
                    • shootingstars
                      shootingstarsMonday, May 11, 2020 at 8:10 am
                      To be honest- Gaining in game items, accessories and privileges can be fun and entertaining.
                      • galaxy_fox12
                        galaxy_fox12Thursday, May 7, 2020 at 7:29 am
                        It’s unfair that every designs cost robux, even people also beg for robux, I wish everything is for free but it would make the game... well you know but that’s my opinion
                        • shootingstars
                          shootingstarsMonday, May 11, 2020 at 8:10 am
                          The game has to get money one way or another.
                  • paparazzisux
                    paparazzisuxFriday, April 24, 2020 at 6:40 am
                    Wow
                    • lolipoperz
                      lolipoperzFriday, April 24, 2020 at 6:19 am
                      I love Roblox and play it every day!It's so fun!
                      • galaxy_fox12
                        galaxy_fox12Thursday, April 23, 2020 at 6:24 pm
                        I've been playing roblox for four years and I couldn't quit cause it was very addicting and get I couldn't sto!
                        • animereina25
                          animereina25Thursday, April 23, 2020 at 2:41 pm
                          Another one of my friends that live more far away from me would not invite me to her party because it was about roblox, and I did not and still do not have roblox. She told me that to my face in a mean tone! I do not think that she is a real friend😢
                          • robloxgamerhsro
                            robloxgamerhsroTuesday, May 12, 2020 at 12:01 pm
                            Awww that's sad😥😭😢
                            • galaxy_fox12
                              galaxy_fox12Friday, April 24, 2020 at 8:03 am
                              Sometimes people might not mean to act that way but one day your friend will be friendly to you again.
                              • lolipoperz
                                lolipoperzFriday, April 24, 2020 at 6:25 am
                                Lot that's sad 😢but my BFF does not play roblox!
                                • bookstory14
                                  bookstory14Thursday, April 23, 2020 at 5:19 pm
                                  I am so sorry that she did that to you. I understand how you feel because I was not invited to a party for a reason similar to that. We can stick together and be friends! I can't invite you to any parties or meet you in person, but I can be your friend (if you want) on Dogo! :)
                                  • robloxgamerhsro
                                    robloxgamerhsroTuesday, May 12, 2020 at 12:01 pm
                                    Good job @bookstory14
                                    • animereina25
                                      animereina25Sunday, May 3, 2020 at 12:36 pm
                                      Thx @bookstory14 you are the best💖
                                      • bacon_bitzz
                                        bacon_bitzzFriday, April 24, 2020 at 8:02 am
                                        @bookstory14 good to see you again.
                                    • animereina25
                                      animereina25Thursday, April 23, 2020 at 2:34 pm
                                      I don't have roblox, but my friend let me play it a couple of times... It seems so cool! I am going to ask if I can download the game. I am prepared for the excitement!!!!!😊
                                      • lolipoperz
                                        lolipoperzFriday, April 24, 2020 at 6:27 am
                                        If you are going to get Roblox then have fun playing!
                                        • corgigurl124
                                          corgigurl124Sunday, April 26, 2020 at 2:33 pm
                                          Yea, its really fun!