Video Of The Week - London's Trafalgar Square Gets Its Own Sun
Londoner's rushing to work near the city center's Trafalgar Square on this dreary winter morning were in for a pleasant surprise - A bright orange sun that seemed to have arrived at least two hours early. Of course, this wasn't the real deal, but a man-made art installation created by a group of artists by the name of Greyworld.
Commissioned by Orange Juice manufacturer Tropicana to launch its 'Brighter Mornings' campaign, the imposter that hung 20 meters (65 feet) above Trafalgar Square, was the size of 30,000 soccer balls and contained the equivalent of 60,000 light bulbs. Judging from the smiles on the faces of everybody that saw it, Tropicana's campaign is already a sure-fire success!