Video Of The Week — Rainbow Bagels Anyone?


Photo: The Bagel Store/ Instagram

The fact that New York bagels are delicious is undisputed. After all, who can argue with the incredible taste of the freshly-made hand-rolled delights that are available at the city's numerous bakeries. So how does one improve something that is already perfect? By adding a splash of color or in the case of The Bagel Store, multiple colors.

The Brooklyn-based bakery has been rolling out 'rainbow' bagels or what owner Scott Rossilo refers to as the 'world's most beautiful' bagel for two decades. However, though extremely popular with the locals, the rest of the world is just discovering them.

Photo: The Bagel Store/Facebook

Rossilo says that creating the bagels is so complex that the store can bake just 100 every five hours. To put it in perspective this is the same amount of time it takes the team to make 5,000 ordinary bagels. Since a bagel this gorgeous cannot be eaten with just ordinary cream cheese, the bakery has created a smear that features colorful funfetti. As a happy customer quips, "it is like eating cake for breakfast!!"


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  • jlucky711
    jlucky711Friday, September 4, 2020 at 6:45 am
    OMG, this is the bagel of the future, and I want one now!!!
    • lizeth2009
      lizeth2009Wednesday, September 2, 2020 at 2:06 pm
      OMG this is so cool
      • orangehamster
        orangehamsterWednesday, September 2, 2020 at 10:14 am
        Neat! The only bad thing is that they use lots of food coloring, and food coloring is really bad for you....
        • strange_thing
          strange_thingWednesday, September 2, 2020 at 8:56 am
          this is too yummy to exist. i mean, RAINBOW BAGELS! it cant get any better than this. like and follow if you agree.
          • iloveaudreylucy
            iloveaudreylucyTuesday, September 1, 2020 at 10:50 am
            That looks so fun to make and eat too!
            • strange_one
              strange_oneTuesday, September 1, 2020 at 8:33 am
              rainbow bagel, will you marry me? lol
              • squirrelflight
                squirrelflightMonday, August 31, 2020 at 7:55 am
                Wow I want to eat that for breakfast! They look so yummy!
              • wolfieland
                wolfielandMonday, August 31, 2020 at 7:40 am
                this is the new dessert bagel!!
                • wolfieland
                  wolfielandMonday, August 31, 2020 at 7:40 am
                  wowww they look awesome!
                  • howls
                    howlsSaturday, August 29, 2020 at 10:35 am
                    The woman in the video is right who wouldn't want that????
                    • iloveaudreylucy
                      iloveaudreylucyTuesday, September 1, 2020 at 10:50 am
                      Only someone crazy!