Video Of The Week — Rainbow Bagels Anyone?


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Photo: The Bagel Store/ Instagram

The fact that New York bagels are delicious is undisputed. After all, who can argue with the incredible taste of the freshly-made hand-rolled delights that are available at the city's numerous bakeries. So how does one improve something that is already perfect? By adding a splash of color or in the case of The Bagel Store, multiple colors.

The Brooklyn-based bakery has been rolling out 'rainbow' bagels or what owner Scott Rossilo refers to as the 'world's most beautiful' bagel for two decades. However, though extremely popular with the locals, the rest of the world is just discovering them.

Photo: The Bagel Store/Facebook

Rossilo says that creating the bagels is so complex that the store can bake just 100 every five hours. To put it in perspective this is the same amount of time it takes the team to make 5,000 ordinary bagels. Since a bagel this gorgeous cannot be eaten with just ordinary cream cheese, the bakery has created a smear that features colorful funfetti. As a happy customer quips, "it is like eating cake for breakfast!!"


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  • fantasy_book
    fantasy_bookThursday, January 21, 2021 at 12:58 am
    • imunicornlover1
      imunicornlover1Wednesday, January 20, 2021 at 12:13 pm
      i had one just yesterday! 😋
      • gold3nglare
        gold3nglareTuesday, December 1, 2020 at 8:52 am
        I'm allergic to eggs so I can't have donuts but those look yummy!
        • jkbear
          jkbearTuesday, December 1, 2020 at 8:38 am
          this is so cool
          • starreader
            starreaderFriday, November 20, 2020 at 7:22 pm
            I would eat that forever if I could
            • jlucky711
              jlucky711Friday, September 4, 2020 at 6:45 am
              OMG, this is the bagel of the future, and I want one now!!!
              • lizeth2009
                lizeth2009Wednesday, September 2, 2020 at 2:06 pm
                OMG this is so cool
                • orangehamster
                  orangehamsterWednesday, September 2, 2020 at 10:14 am
                  Neat! The only bad thing is that they use lots of food coloring, and food coloring is really bad for you....
                  • lenikhvadagiani
                    lenikhvadagianiTuesday, November 3, 2020 at 3:49 pm
                    I agree... I never eat things with food coloring... ONLY natural flavor
                    • lenikhvadagiani
                      lenikhvadagianiTuesday, November 3, 2020 at 3:49 pm
                      But It does look yummy!
                  • strange_thing
                    strange_thingWednesday, September 2, 2020 at 8:56 am
                    this is too yummy to exist. i mean, RAINBOW BAGELS! it cant get any better than this. like and follow if you agree.
                  • iloveaudreylucy
                    iloveaudreylucyTuesday, September 1, 2020 at 10:50 am
                    That looks so fun to make and eat too!