Lady Gaga - Polaroid's New Chief Creative Officer!


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Lady Gaga’s quirky and imaginative outfits never fail to stun us, so it should comes as no surprise that having conquered the music world, she has now decided to try her hand at design. And, the newly appointed Chief Creative Officer for camera manufacturer Polaroid, is off to a running start with a number of innovative products that were recently introduced under the 'Polaroid Grey Label' brand.

Her most exciting innovation is a pair of sunglasses, which like Gaga, are anything but ordinary. The Polarez GL20 are the first shades that not only protect the eyes, but also, take pictures. Fitted inside the lens is a camera and two embedded 1.5" LCD displays. This allows the wearer to snap pictures, playback recorded images, watch preloaded slideshows and video and even, enable real-time photo sharing.

What sparked this idea? Lady Gaga says that during her Fame Ball tour, she patched together similar glasses by stringing together two iPod screens to play movies. They worked so well, she figured other people would like them too!

Taking inspiration from the glasses she wore in her 'Poker Face' video, Gaga's new sunglasses have a hyperbolic design and 'almost goggle-ish' lens. The camera sits above the bridge of the nose, while the displays land just below the line of vision - Yes, believe it or not, you can still see what's ahead of you!

The sunglasses are not the only technological innovations Gaga has recently unveiled. She also showcased a 'zero ink' instant digital camera and a mobile printer. While the mobile printer, priced at $149.99 USD, will be in stores by May 2011, the other two will not be available until much later this year! I wonder what other fun things she will think up of next!,,

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  • emmiediamond
    emmiediamondThursday, March 4, 2021 at 3:50 pm
    Lady Gaga taught me not to be afraid of my skills and looks!
    • Claire AnnThursday, March 14, 2019 at 12:30 pm
      • love Monday, February 4, 2019 at 9:05 am
        i love lady gaga and her movie a star is born it is just really sad!!!!
        • maddiehatter
          maddiehatterFriday, June 2, 2017 at 10:42 am
          • vampirekitten76
            vampirekitten76Wednesday, March 29, 2017 at 3:33 pm
            • leeanne
              leeanneThursday, December 1, 2016 at 5:46 am
              this is nice and cool.
              • du1
                du1Monday, November 21, 2016 at 1:07 pm
                Crazy and somewhat in safe like and comment if you agree.😱
                • diamond897
                  diamond897Thursday, November 17, 2016 at 11:26 am
                  • clingisa000
                    clingisa000Friday, May 20, 2016 at 9:22 am
                    OMG LADY GAGA I LOVE HER
                    • skylabug
                      skylabugWednesday, May 17, 2017 at 5:49 pm
                      She is playing live soun 😒
                    • Kaeden Monday, May 9, 2016 at 11:30 am
                      Work it lady gaga