Video Of The Week - WestJet's Christmas 'Miracles' Continue

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WestJet Airlines began the tradition of delighting unsuspecting passengers with well-deserved Christmas cheer in 2012 when they surprised weary travelers with free iPods. In 2013, the Canadian Airline granted the Christmas wishes of passengers on two late-night flights. The following year, the company upped the ante with Christmas deliveries to an impoverished community in the Dominican Republic. For 2015, the Airline's management went a step further by challenging each of its 12,000 employees to perform at least one Christmas 'miracle' within a stipulated 24-hour period.

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On December 9, workers from the Airline's 90 destinations across North America set out to meet the challenge. Wearing WestJet's signature blue Santa hats and in come cases even complete suits, they took time out of their busy schedules to perform one or more good deeds for deserving members of their respective communities.

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The mini 'miracles' ranged from trimming a yard to paying the restaurant tab for a fellow diner, buying food for the hungry, and even treating a deserving family to a trip to Disney World. Some lucky audience members of the Ellen Degeneres show received two round-trip tickets to Vancouver from WestJet's generous management. By the end of the day, the employees had performed an astounding 32,000 mini-miracles, far exceeding the original goal. As the company says, miracles do happen when we all work as one!


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Reading Comprehension (3 questions)

  1. What has WestJet Airlines been doing for its customers since 2012? What did they challenge their employees to do for 2015?
  2. What were some of the mini 'miracles' performed on December 9?

Critical Thinking Challenge

How does this annual Christmas tradition benefit WestJet Airlines?

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  • ZachFriday, September 21, 2018 at 2:20 pm
    they are really nice
    • johnTuesday, December 19, 2017 at 9:30 am
      they are so nice
      • koreanbacongirl
        koreanbacongirlThursday, December 14, 2017 at 3:47 pm
        • koreanbacongirl
          koreanbacongirlThursday, December 14, 2017 at 3:21 pm
          oh my god its so sad and happy!
          • Natalie .MWednesday, December 14, 2016 at 6:31 am
            I'm so happy that they reached their goal and more 31,000!
            • Keena A.Wednesday, December 14, 2016 at 6:27 am
              I am so happy for those people who got gives
              • Chrustmas is awWednesday, November 30, 2016 at 3:16 pm
                Nope, they made 31,000. Even better!
                • arrissa
                  arrissaMonday, May 2, 2016 at 7:15 am
                  for cristmas they wanted to give 12,000 mini miracles and they had 13,898 that is awesome
                  • santa clausMonday, April 18, 2016 at 12:43 pm
                    I am glad they did it, I found this very kind, we need to share, not take, we should not be selfish, we should give to others i think i should help others and give to others and share joy and happyness
                    • santa clausMonday, April 18, 2016 at 12:41 pm
                      this is our chance we need to help, not just be selfish but we must help, we need to help humans, and we should share the joy with others and help, and help others to share the spirit of chrsimas

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